Workshop Outline

This workshop breaks down the essentials of marketing in a way that actually makes sense for real businesses, not giant corporations with million-dollar budgets. Together, we’ll explore how to find your audience, define what makes your brand different, and communicate it in a way that connects.

Topics include:

• What marketing really is (and isn’t)
• How to define your audience and speak their language
• Building a brand story that people remember
• Choosing the right platforms and channels for your goals
• Turning your ideas into an actionable, sustainable marketing plan
• Knowing when to call in extra help

Learning Outcomes

By the end of this workshop, you’ll:

• Understand the core principles of marketing and how to apply them to their own business
• Be able to identify their ideal customers and craft messages that actually resonate
• Leave with a clear direction and confidence to start their own marketing efforts

About DMZ Masterclass

Whether you’re taking the first step into entrepreneurship or looking to sharpen your skills, the DMZ Masterclass is tailored to provide you with actionable insights and practical knowledge.

For more information and to register and stay informed on more workshops, visit DMZ Masterclass. Space is limited, so secure your spot today!